True Profit vs. True Profitability: A Founder’s Guide (with Industry Playbooks for Med Spas, Agencies, and Coaches)

Quick overview for busy humans True Profit is what’s left over for owners after paying all operating costs, market‑rate owner pay, taxes, debt service, and necessary reinvestment (CapEx + working capital). True Profitability is the repeatable margin you can expect each month/quarter after normalizing for seasonality and one‑offs.Bank balance ≠ profit. CleverProfits installs a simple […]
How a Fractional CFO Can Transform Your Med Spa’s Financial Strategy

Discover how a fractional CFO can help med spas and medical businesses strengthen financial strategy, improve profitability, and scale sustainably. IntroductionThe med spa and medical aesthetics industry is booming—but growth brings complexity. Between navigating equipment financing, managing seasonal revenue, and scaling services, many med spa owners find themselves buried in financial decisions. Enter the fractional […]