True Profit vs. True Profitability: A Founder’s Guide (with Industry Playbooks for Med Spas, Agencies, and Coaches)
Quick overview for busy humans True Profit is what’s left over for owners after paying all operating costs, market‑rate owner pay, taxes, debt service, and necessary reinvestment (CapEx + working capital). True Profitability is the repeatable margin you can expect each month/quarter after normalizing for seasonality and one‑offs.Bank balance ≠ profit. CleverProfits installs a simple […]
Why Hire a Fractional CFO in 2025? The Most‑Asked Questions – Answered (and How CleverProfits Helps)
Quick Answer – for Busy Humans Why hire a Fractional CFO? Because you get enterprise‑grade financial leadership – cash flow control, pricing strategy, forecasting, board‑ready reporting, and tax efficiency – at a fraction of a full‑time cost. A Fractional CFO helps you grow, protect margin, and scale with discipline while your accounting team keeps the […]